Most valuable world brands list: These are the most valuable brands in the world: Amazon drive while Zara and Movistar fall from the top 50, according to BrandZTM ranking:
- Amazon became the most valuable brand in the world after disapproving Google and Apple from BrandZTM, developed by WPP and Kantar.
- They complete the top 10 Microsoft, Visa, Facebook, Alibaba, Tencent, McDonalds and AT & T.
- Zara and Movistar continue to be the only Spanish companies in the ranking, but leave Top-50: Zara remains on the 62nd place and Movistar drops to 75.
Amazon has become the most valuable brand in the world after cutting off Google and Apple while Spaniards Zara and Movistar are leaving the top 50, according to BrandzTM's 2019 edition prepared by WPP and Kantar.
More specifically, the electronic commerce giant increased its value in 529 by 52%, reaching $ 315.505 million (278.974 million), which allowed it to advance to Apple, the second with $ 309.527 million (273,688.3 million) and Google with $ 309,000 million (273,222.3 million) and ended the 12 years of joint dominance where technology has changed the position of the most valuable brand in the world.
Most valuable world brands list
In this way, they are completing the top 10 Microsoft, Visa, Facebook, Alibaba, who earn a seat and become the most valuable Chinese brand in the world, Tencent, McDonald's and AT & T.
The report shows that the technology brands have dominated this ranking since its inception in 2006. Thus, the company whose value grew most is Instagram, which almost doubles in 2019 (with a 95% increase over the previous year) and becomes the 47th largest brand, up to 44, with a brand value of $ 28,205 million (24,942.02 million).
A ranking that has new additions like Xiaomi, Haier, Meituan, Didi Chuxing, Chanel, LIC, Dell Technologies, Xbox and TCS, while luxury is the highest category with 29%, followed by "(25%) .
On the other hand, Zara and Movistar continue to be the only Spanish companies in this prestigious ranking, but in this edition they leave the Top-50.
The Inditex Index, which is among the 50 most valuable brands in 2012, loses 16% of its brand value and is placed in position 61, but remains the second most valuable fashion brand behind Nike. that the value of Movistar, which is 75th, is down 15%.